Vocalize: Lead Acquisition and User Engagement through Gamified Voice Competitions

Vocalize is a gamified voice-based WhatsApp competition system for lead acquisition and user engagement, evaluated at four live events in 2024.

doi: 10.1145/3720533.3750059
isbn: 979-8-4007-1533-4
name: Vocalize: Lead Acquisition and User Engagement through Gamified Voice Competitions
source: supplied BITS XML + PDF
acm_url: https://dl.acm.org/doi/10.1145/3720533.3750059
authors: Edvin Teskeredzic, Muamer Paric, Adna Sestic, Petra Fribert, Anamarija Lukac, Hadzem Hadzic, Kemal Altwlkany, Emanuel Lacic
doi_url: https://doi.org/10.1145/3720533.3750059
summary: Vocalize is a gamified voice-based WhatsApp competition system for lead acquisition and user engagement, evaluated at four live events in 2024.
keywords: lead acquisition, user engagement, gamification, generative AI, speech processing
arxiv_url: https://arxiv.org/abs/2507.20730
published: 2025-09-15
conference: HT '25 Adjunct: Adjunct Proceedings of the 36th ACM Conference on Hypertext and Social Media, Chicago, IL, USA
open_access: false
acm_html_url: https://dl.acm.org/doi/full/10.1145/3720533.3750059
ccs_concepts: (empty)
displayAuthor: Edvin Teskeredzic, Muamer Paric, Adna Sestic, Petra Fribert, Anamarija Lukac, Hadzem Hadzic, Kemal Altwlkany, Emanuel Lacic
proceedings_url: https://dl.acm.org/doi/proceedings/10.1145/3720533
displayPublishTime: 2025-10-03
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